Programmatic SEO isn't suitable for every business. Here are a few things to keep in mind if you're considering it as a strategy. Programmatic SEO isn't a universal solution-everyone would be doing it if it were. It's clear how this is nailing the goal of programmatic SEO: leveraging content to solve your customers' problems at scale. This is replicated across every tool that Zapier supports, which equates to thousands upon thousands of programmatic pages. Because it's programmatic, there's a page for every type of Google Sheets integration Zapier supports: Google Sheets + Trello, Google Sheets + Slack, and Google Sheets + HubSpot-the list goes on. You have a problem ready to be solved using Zapier's solution. The purpose of this page is to help you integrate Google Sheets and Notion in a frictionless way. There are loads of examples you might have already come across, without even realizing it was programmatic SEO: Nomad List, Trip Advisor, and my personal favorite, Zapier. The purpose is to help a website drive more traffic and increase revenue by making relevant (and usually bottom-of-the-funnel) pages easily accessible to your potential customers-but at scale.Īnd that's the core of programmatic SEO: scale. Programmatic SEO is a way to create a bunch of SEO-optimized web pages at once, using existing data and pre-programmed rules. Here, I'm going to dive head-first into the world of programmatic SEO and show you how you can get started without any coding knowledge. With no-code tools, I was able to get it done. I eventually realized this strategy was flawed, and if I wanted to scale, I needed to explore programmatic SEO. When I first started building out my personal blog, I wrote over 100 articles in a two-year span without really generating enough traffic (or revenue) to justify the investment.
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